Top SEO Companies In The World
With the recent surge of online start up businesses and the growing importance of online marketing you may be wondering what the top SEO companies in the world are and how they got to be where they are today. SEO is an important part of having an online presence and a key factor when it comes to site traffic. The top SEO companies in the world manage some of the largest accounts for entertainment conglomerates such as PBS and The Warner Brothers. PromoAffilliates works closely with SEO experts and social influencers so we too understand how SEO impacts a business. Knowing what makes the worlds top SEO company tick could lead to better SEO practices within your own business or just a better grasp on how online marketing works.
The Top SEO Companies In The World
First things first, lets take a look at who holds the top spot in the SEO world. According to bestseocompanies.com, who was featured in Forbes, Entrepreneur and Huffington Post the top SEO company in the world is HigherVisibility. They are a company out of Memphis, Tennessee that has been around since 2007. We’ll get to why they are the best in a minute, however just from a glance you can see that they offer website design and pay per click advertisement management as a part of their services. Most SEO companies only manage your pages SEO factor through backlinks, blog posts and keyword management. HigherVisibility focuses more on the marketing side of things for a better aimed approach. This helps them target clients specific markets and take into account market trends.
What Is SEO And Why Does It Matter?
When a business runs a successful website it gets ambient traffic and drives internet presence. This is key in todays business practices simply because of how accessible the internet is. Almost everyone owns a smartphone and as such has the entire internet at their finger tips. How accessible your business is for them will widely determine whether a customer will even try your products or services. So making sure that your website is on the front page of google and is easy to use, loads quickly and has pertinent information available quickly to the customer is important. That is the basic idea behind SEO, or search engine optimization.
Proper SEO is accomplished through several practices, but it can be broken down to a few simple key points:
- Keyword density is appropriate for the size of the page or post, too much is almost worse than too little.
- The website loads quickly and is easy to navigate.
- The content of the website is long-form in the upwards of 5000 words or more.
- Enough ads to create backlinks but not so many that it affects the sites performance.
- Avoiding paying for links, hidden text or guest posts form non authority websites.
These things are simple in practice but can be executed in several ways that could be beneficial or detrimental to the website depending. If it was an exact science, there wouldn’t be a competition for the top SEO companies in the world. It’d be as simple as following a copy and paste formula. However, some SEO companies do treat it like just that. The top SEO companies in the world treat each website, each client with the individual attention they deserve. This is just one of multiple ways that you know you’re dealing with the best of the best.
What It Takes To Be The Best
Now, how you measure this is somewhat subjective. Different companies value different practices, have different priorities, etc. Incidentally, the big contenders have a few things in common. They all offer resources that go outside of just basic SEO practices. Anticipation of a customer need, like website builders and PPC ad management tools are all things that people who work with SEO need. Especially if you’re relatively new to working with SEO. To that affect, HigherVisibility actually has a free tool that gives your website a SEO rating and it is on the top of their homepage.
Aside from the nuts and bolts of website work, the top SEO company has to uphold the best business standards when it comes to working with their clients. As stated above, the anticipation of customer needs and the inclusion of free, useful resources. Consequentially, transparency of services is something that gets looked over often. The customer deserves to know exactly what they are getting as well as receive regular updates and course of action from whichever SEO company they are working with. This is non negotiable and if you don’t have to struggle with things like this, then you are definitely dealing with one of the top SEO companies in the world.
Making The Most Of Good SEO
Another thing that sets some SEO companies apart is how they treat your account moving forward. A fully invested company who is looking to work with your online marketing factors is going to take your websites SEO a step further. Being on the first page of Google is great, but there is a lot of potential to push your influence in the industry further than just the scope of your website. For example, some industry competitors and authority websites will be much more likely to work with your company. This looks good to customers and builds loyalty, which is what drives consistent sales and therefor site traffic. All of these factors lead into each other and give back into your websites overall reach.
The top SEO companies in the world are big power players and take the SEO practices further than most, but they represent a great example of what your business should be going for. Good SEO is a waste if you don’t think ahead on how you’re going to use it. Take advantage of free resources and educate yourself on how these business’ got to the top.
Have any questions or are still wondering about what makes the top SEO company in the world? PromoAffilliates offers free consultation and world class service.